Selling you ads. IBM has come up with a revolutionary(see: get-rich-quick) technology to implement into DVDs that would pause your movie to pull down a ad from a server and display it to you, with no way to skip it. I could see this turning into a big issue. I have a better idea. Don't do it. WE get enough ads on TV. A wise woman(Morgan Webb) said that if there are ads we should get it for free. If I pay for a DVD, I had better get no ads.
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